The SEO Strategy & Tactics Plan - Accelerate Your Goals

This plan focuses on how you are going to use SEO to grow and reach your financial goals.

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You Build Relationships, We Build Profits.

SEO STRATEGIC PLANNING HELPS YOU DO BOTH

The SEO Strategic & Tactics Plan™ aims to tie the results of the SEO Audit into actionable goals and identify tactics that accelerate your marketing and sales efforts.

Here is how we arrived at your plan:

  • We will jointly agree on areas of emphasis and priorities. Our team then begins a deep dive into SEO strategy development.
  • We combine what we learned from conversations with you, our deep dive audit and analysis, and then make specific strategic recommendations about your SEO marketing plan.
  • Our team then presents the strategy and tactics for your approval. This presentation concludes the deliverables of this project. You will have a good roadmap for SEO marketing which your team or a vendor may execute.

See the elements of the SEO Strategic Plan below.

90-Day SEO Game Plan

  1. Keyword emphasis. What keywords or phrases provide the best opportunities? Identify and build a content strategy around them.
  2. Outline cornerstone content strategy and implement it. What content needs to be developed? Pages, blogs, offers, tripwires, social, etc. Prioritize and create content.
  3. Technical errors and code issues. The SEO Audit identifies technical glitches to prioritize and fix quickly.
  4. What metrics matter going forward? Identify and track them for 90 days.

FAQs about SEO Strategy and Planning:

  1. What is a 90-Day SEO Plan? A 90-day SEO Plan is a strategic roadmap outlining the actions and initiatives to be implemented over three months to improve a website's search engine rankings and visibility.
  2. What are the P5 Tactics in SEO? P5 Tactics in SEO refer to the five key areas of focus in a comprehensive SEO strategy: Planning, Production, Promotion, Progress, and Performance. These tactics encompass the strategic planning, content creation, outreach efforts, monitoring, and analysis necessary for effective SEO.
  3. What is included in an SEO Strategy Proposal? An SEO Strategy Proposal typically outlines the proposed approach for improving a website's search engine visibility. It may include an analysis of the website's current state, proposed strategies and tactics, expected outcomes, timelines, and budget considerations.
  4. How do you create an SEO Strategy Document? An SEO Strategy Document outlines the comprehensive plan for optimizing a website for search engines. It typically includes an analysis of the target audience, keyword research, on-page optimization strategies, content strategy, link-building tactics, and metrics for measuring success.
  5. What should an SEO Strategy Plan include? An SEO Strategy Plan should include a detailed overview of the website's current state, goals and objectives, target audience analysis, keyword research, on-page and off-page optimization strategies, content plan, link building tactics, timeline, and metrics for tracking progress and success.
  6. How can a 90-day SEO Plan benefit my website? A 90-day SEO Plan provides a focused and structured approach to improving your website's search engine rankings and visibility within a defined timeframe. It helps prioritize tasks, set achievable goals, and measure progress more effectively.
  7. What are some common elements of an effective SEO Strategy Proposal? Common elements include a comprehensive website audit, competitor analysis, keyword research, proposed on-page and off-page optimization strategies, content recommendations, and a timeline for implementation.
  8. How do you measure the success of an SEO Strategy Plan? An SEO Strategy Plan's success can be measured using key performance indicators (KPIs) such as organic traffic, keyword rankings, conversion rates, backlink profile growth, and overall improvements in search engine visibility and website authority.
  9. What role does keyword research play in developing an SEO Strategy Plan? Keyword research is essential in developing an SEO Strategy Plan. It helps identify relevant search terms and topics that potential visitors use to find information related to your business. This informs content creation, on-page optimization, and overall targeting efforts.
  10. How often should an SEO Strategy Plan be reviewed and updated? An SEO Strategy Plan should be reviewed and updated regularly to adapt to changes in search engine algorithms, industry trends, and the competitive landscape. It's recommended that you conduct periodic audits and assessments to ensure the strategy remains effective and aligned with your goals.
What keyword groupings truly drive your business?

And are they doing their job? If not, let's improve them and put the lazy slackers to work.

What rich niches are involved with your keywords?

Do you have undiscovered little gold mines that could be developed for ROI?

What web content is needed to establish your expertise?

We call it Cornerstone Content and it moves you up the organic rankings faster when done well.

What additional content do we need to support keywords?

What are the blogs, articles, and whitepapers required to support Cornerstone content?

What is the right role and mix of social media ads and PPC's?

Effective SEO marketing includes a well-planned approach to social and pay-per-click ads.

How are you going to promote your Cornerstone Content?

What other tactics are you going to employ, such as article placement, email or influencer marketing?

Are your social media channels right for your business?

Buyer profiles remove the guesswork and tell you the best social channels to reach new buyers in your niche.

What are the priorities and opportunities moving forward?

This is the million dollar question. The right answer provides newfound clarity, focus and direction.

Promising Positive Results.
A PINKY PROMISE WE NEVER BREAK!