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IntelID™ · The ID Suite

Know what moved in your market before your week starts.

IntelID is a single, AI-synthesized briefing on your competitors, your category, and your public reputation — in your inbox by 9 AM every Monday. Built for owners, founders, and the PR or senior marketing teams advising them. Eyes on your market without staffing for it.

Get a Free Sample BriefSee What’s in a Brief

$300 / month · zero setup · month to month

5 + 5
Competitors & social channels tracked
9 AM Monday
Brief delivered every week
$300
Flat monthly, zero setup
Zero
Tools, dashboards, or logins for you

Why This Matters

By the time most competitor moves reach you, the window to react is closing.

You don’t want to hear about a competitor’s new positioning from a sales rep on Wednesday. You don’t want to find out your category’s sentiment shifted by reading a G2 review on Friday. You want to see it Monday morning, so you can decide what to do about it before lunch.

But you don’t have an analyst — and you don’t want to hire one for this. Enterprise listening tools dump the firehose on you. Google Alerts is noise. Your senior team is running the business, not reading LinkedIn.

IntelID is the missing layer. AI does the reading. A human curates the signal. One opinionated brief lands at 9 AM Monday with what actually moved and what to do about it. No dashboard to log into. No dashboard to ignore.

You stop being the last to know.

What’s in Every Brief

Five sections. Three to five action items. One Monday morning.

Section 01

Competitor moves

Content, launches, hiring signals, paid campaigns, and earned media across your top five competitors.

Section 02

Social activity

Your brand and your competitors across five channels of your choice — LinkedIn, X, Facebook, Instagram, YouTube, TikTok, Reddit, or Threads.

Section 03

Public reputation

Citations, review trends, sentiment shifts, and forum mentions across the public web.

Section 04

Category conversation

What your prospects are searching and saying about your category right now.

Section 05

Strategic recommendations

Three to five prioritized action items your team can run with this week.

What Lands in Your Inbox

One email. Skimmable in five minutes. Forwardable to your team.

From: IntelID <intel@p5marketing.com>
Subject: Week of May 11 — competitor launch, sentiment shift, 3 actions
Delivered: Monday, 8:47 AM

The headline

Your #2 competitor launched a comparison landing page targeting your brand name on Thursday. It’s already ranking position 7 for “[your brand] vs [theirs].” Two of your G2 reviewers re-posted it on LinkedIn.

Recommended actions

  1. Publish a counter-comparison page this week. Draft outline attached.
  2. Brief your sales team on the new positioning before Tuesday standup.
  3. Ask three happy customers for a fresh G2 review by Friday.
Full briefing continues below — competitor moves, social activity, reputation, category conversation. Five-minute read.

Illustrative example. Your sample brief is built on your real competitors and category.

How It Works

Onboard in week one. Brief in week two. Forever.

Week 1

We onboard

You give us your brand, five competitors, and the five social channels you care about most. We tune the inputs.

Week 2

First brief lands

Your first IntelID brief arrives by 9 AM Monday. Forward it to your team. Paste sections into your slide deck.

Every Monday

It just keeps coming

A new brief, every Monday, indefinitely. You walk into the Monday meeting prepared. We refine focus on a 30-minute monthly call.

Why This Beats the Alternatives

You already have options. Here’s why IntelID wins.

Enterprise listening tools

Meltwater, Cision, Brandwatch
$8K–25K / yr

Still requires you to read the firehose every week.

In-house marketing analyst

Full-time hire with benefits and PTO
$80K–150K / yr

Takes weeks to hire. Misses Mondays when sick or on vacation.

Doing it yourself

Google Alerts and Sunday scans
Free

Your time is the bottleneck. Three hours a week, every week.

IntelID™

AI-synthesized, human-curated briefing
$300 / mo

In your inbox by 9 AM Monday. Never misses.

One Package. One Price.

Simple, transparent, month to month.

Monthly subscription
Weekly brief, monthly refinement call
$300/mo
Onboarding & first brief setup
Source tuning, competitor confirmation, brief calibration — on us
Free
Get a Free Sample Brief
Zero setup · month to month · cancel anytime

Try one Monday. See what’s actually moving in your market.

We’ll build a free sample brief on your real competitors, your real category, and your real reputation. If it sharpens your week, we keep going. If not, we both move on.

Get My Free Sample Brief →