Will you fire my vendors?

No. Most of them are doing their part. The leak is usually between the parts.

Do you need my logins?

Not for the free audit. For the deeper audit, yes, and you keep ownership of every account.

Will you guarantee new patients?

No. Anyone who does hasn't seen your numbers yet.

Fractional CMO for plastic surgery practices

Every vendor works.Together they leak.

Your SEO firm, ad agency, social team, web developer and front desk each do their job. None of them sees the whole animal. P5 becomes your fractional CMO: one plan, one message, and numbers that show what a lead costs and how many turn into surgeries.

Get the free outside-in audit See what we check

No logins needed. Results within 7 days.

The elephant

Your SEO firm sees rankings. Your ad agency sees clicks. Your social team sees likes. Your front desk sees a phone that keeps ringing. Each one describes the elephant accurately, from where they stand.

Nobody is standing far enough back to see the whole thing. So that job falls to the surgeon, between cases, at 9 p.m.

That is an expensive way to run marketing. It is also not why you went to medical school.

What a fractional CMO does here

We don't replace your vendors. We give them what they've never had: one plan, one message, and one person accountable for how it fits together.

One plan.

Every vendor works from the same campaigns, offers and calendar.

One message.

Your website, ads, social and email say the same thing about your practice.

Cost per lead, by channel.

You see what a lead from search costs versus a lead from Instagram.

Speed to lead.

We test how fast a new inquiry reaches a human, weekdays and weekends.

Follow-up after the consult.

Who sends the quote, how fast, and who calls back.

Compliance flags.

We flag wording and tracking issues for your attorney. We flag; they rule.

How it works

01
Free outside-in audit.
We look at your practice the way a patient does. We submit test forms, call after hours, check your site speed and tracking, and compare every profile. No logins needed. Results within 7 days.
02
Deeper audit.
With access to your ad accounts, call tracking and CRM, we follow the money from first click to booked surgery.
03
Monthly scorecard.
The same numbers every month, so you can see what changed and who changed it.

Questions surgeons ask

Will you fire my vendors?: No. Most of them are doing their part. The leak is usually between the parts.
Do you need my logins?: Not for the free audit. For the deeper audit, yes, and you keep ownership of every account.
Will you guarantee new patients?: No. Anyone who does hasn't seen your numbers yet.